- ORIGINAL NEWS
Hainan Airlines is handing out Rokid AR glasses for in-flight entertainment
- SUMMARY
Hainan Airlines has begun offering Rokid’s augmented reality glasses for in-flight amusement on particular routes, making it the first airline to do so on a big scale.
Passengers can watch 3D movies, read e-books, and play easy games on the glasses instead of using the built-in displays.
Although Apple’s Vision Pro virtual reality headset has a “travel mode” for airplanes, it is not yet accessible in China.
The glasses, which retail for a little over $420, were purchased by Hainan Airlines in large quantities so that passengers may use them for free on over 20 trips.
They will be deployed on more flights beginning Thursday, following a successful initial trial in January.
Rokid expects to make more announcements about comparable partnerships with other airlines, including major global carriers, in the coming months.
- NEWS SENTIMENT CHECK
- Overall sentiment:
positive
Positive
“Rokid claimed it’s the first time AR glasses — whose tech allows digital images to be imposed over the real world — have been used at scale on flights.”
Negative
“Zhu said the airline bought hundreds of Rokid AR glasses for passengers to use for free on more than 20 flights.”
“Each pair retails for just over 3,000 yuan ($420) and weighs 75 grams.”