HomeFinance NewsFinanceWarren Buffett's Mall Surprise: Squishmallows and 'Poor Charlie's Almanac' for the Taking!

Warren Buffett’s Mall Surprise: Squishmallows and ‘Poor Charlie’s Almanac’ for the Taking!


Warren Buffett’s shopping extravaganza kicks off with Squishmallows pit, ‘Poor Charlie’s Almanack’


Berkshire Hathaway, led by CEO Warren Buffett, hosts an annual shopping event for its shareholders who flock to Omaha, Nebraska, for the company’s annual meeting.

The massive exhibit hall showcases a wide array of products from Berkshire’s various holdings, including Brooks Running shoes, See’s Candies, and Squishmallows plushies.

This year, the event features over 20,000 square feet of display space and more than 50,000 items of inventory.

Shareholders can purchase merchandise at exclusive discounts, with highlights including special edition Brooks Running shoes featuring Buffett’s likeness, Squishmallow versions of Buffett and his partner Charlie Munger, and a splashy Squishmallow pit.

In honor of Munger, who passed away recently, the Bookworm bookstore is exclusively selling his book, “Poor Charlie’s Almanack.”

FlightSafety, a pilot training company acquired by Berkshire, offers virtual reality flight simulation experiences for shareholders.

Another popular destination is Borsheims Jewelry, located about 14 miles from the main convention center.

Shareholders can browse and purchase fine jewelry, engagement rings, and watches at discounted prices.

Duracell, Brooks Running, and Dairy Queen, all owned by Berkshire, also have booths showcasing their products.

The annual shareholder meeting, which is open to shareholders only, will be broadcast exclusively on CNBC and livestreamed online.

The meeting features updates from Buffett and Berkshire’s management team on the company’s performance and key industry trends.

  • Overall sentiment: positive
  • Positive

    “Warren Buffett’s annual shopping event, the pregame to Berkshire Hathaway’s annual meeting, is wowing shareholders flocking here this weekend.”

    “Jazwares, the American toymaker best known for its Squishmallows plushie line, was a hit last year when it first displayed its wares at Berkshire Hathaway’s conference, including the debut of a Warren Buffett plushie.”


    “The deal was not without drama as the Haslams last year sued Berkshire in a complaint that accused the conglomerate of using so-called pushdown accounting without authorization from the family.”

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