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Midnight Shopping: Secret Sign of Sneaky Debt Trap Lurking

Shopping online at 2 a.m.? That’s a red flag for buy now, pay later lender Affirm


When we’re shopping online late at night, studies show we’re making riskier purchases.

A data analysis by Affirm, a company that offers buy now, pay later services, found that credit delinquencies spike around 2 a.m., suggesting late-night financial decisions are more likely to go badly.

This could be because people are intoxicated or under financial pressure when they make these purchases.

Affirm uses the time a consumer attempts a transaction as a key data point to decide whether to approve loans, along with other factors like repayment history.


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